A debate on what the marketing & communications industry should do in an economy not based on consumption

I’ve been grappling for the last few weeks with the question of why I felt it necessary to take a slightly negative approach to Unilever’s Sustainable Living Plan, as I do to so much of what comes from the major corporates in this area.  Contrary to what this might suggest, I am not anti-corporate as [...]

Last Wednesday, I had one of the most interesting conversations of my time in Cancun, with a Norwegian TV journalist called Elin.  A self-proclaimed veteran of climate talks, she told me about her experience at Kyoto in 1997, when the Kyoto Protocol agreement was first formed.  “No one there,” she said, “really recognised that we [...]

I’ve always wondered what it would feel like to be present when a truly great speech was given, and I think today for the first time I have at least come close, as I saw Christiana Figueres address a youth audience here in Cancun. Figueres, the Executive Secretary (i.e. top dog) here in Cancun, and [...]

I’m in Cancun for the climate talks with a delegation of up and coming environmental leaders from across the world, brought together by the British Council.  I’ll be aiming to post daily on what’s going on here… This time last year, I along with many other people watched news of the build-up to Copenhagen and [...]